The Delhi School of Communication (DSC) invites applications for its XIXth two-year Post Graduate
Programme in Communication (PGDPC). This is a dual qualification program awarding both the
PGDPC (Post Graduate Diploma Programme in Communication along with the MMC (Masters in Mass
Communication) from Guru Jambheshwar University (UGC and AICTE approved).
Founded in 1995, today the integrated marketing communication programme is considered to be
top of the line communications programme and is highly coveted amongst Post Graduate students.
The DSC programme is a broad based course covering Advertising, Public Relations, Marketing, and
Branding. DSC was started by a group of industry leaders and academicians, who felt a need to better
align academics with industry requirements.
Work exposure via internships is therefore is an integral part of the programme. DSC students are
placed for internships (full day work experience) for upto 4 months and are placed for apprenticeships
(half day work experience) between 3 to 6 months. While obtaining relevant work experience, students
also earn attractive stipends alongside obtaining valuable work experience. Work experience gained
during the program combined with outstanding industry faculty ensure placements in leading agencies
such as JWT, Edelman, Genesis BM, Perfect Relations & McCann Erikson, Mudra, among others upto 3
months before graduation.
Graduates or those completing graduation in 2013 in any stream may apply for the programme.
Application forms may be downloaded or submitted online itself at www.dsc.edu.in . For admission
to DSC, students have to clear either the MAT/CAT/ATMA examination or sit for the DSC internal
Admission exam. The DSC Admission test is for 1 ½ hrs testing an individual on basic reasoning, logic
and creative writing skills. Basic knowledge on Advertising and Media is also tested. Thereafter they
need to sit for a ½ hr Psychological Test, testing a candidate’s creative writing skills and emotional
quotient. Both the Internal Exam and Psychological Test are available online this year. This is followed by
a Personality Interview, the third and final step towards obtaining admission to DSC. Interested students
may email their queries at firstname.lastname@example.org or call at 91.9810474269, 91.9958635140, 29531556/9 for